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Electronic Commerce Studies (Vol.13, No.2, 2015 ISSN:1726-2364)

posted Oct 7, 2015, 12:45 AM by atisr 汪志堅

Vol.13, No.2,  2015  ISSN:1726-2364





Reasons of Returning Goods for Online Shopping


Bo-Chiuan Su;  Yu-Zhi Tsai

Electronic Commerce Studies; Volumn.13, No.2 ;pp.141-166   


The Impact of The Positive and Negative E-WOM on Consumers’ Purchase Intention:The Moderation Effect of the Product Type and Product Involvement


Yu-Tse Lin;  Yi-Chi Chen

Electronic Commerce Studies; Volumn.13, No.2 ;pp.167-193   


Recognizing Viewers’ Affective States from Web Articles


Shiu-Li Huang;  Yi-Siou Chen

Electronic Commerce Studies; Volumn.13, No.2 ;pp.195-220   


Prioritizing Content of Needs in Smartphone Users: Using the Theory of Maslow's Hierarchy of Needs


Chung-Chu Liu;  Wei-Kang Yang

Electronic Commerce Studies; Volumn.13, No.2 ;pp.221-240   


Research on Network Interactive Behaviors and Security Decision Factors of Internet Villagers in Virtual Communities Based on Criminology Theories


Tsung-Yi Chen;  Hsiao-Chuan Shen

Electronic Commerce Studies; Volumn.13, No.2 ;pp.241-270   
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